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C of E Junior School

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Guided Reading

Cragworth Cottage


In addition to 'VFP' (veiled threat, flattery, presumption), the following features can be found in persuasive texts.


  • P is for personal tone - use language that includes the reader and makes them feel involved. 

  • E is for emotive language - use words that have a strong emotional impact on the reader. 

  • R is for rhetorical questions - use questions to make the reader think about your viewpoint. 

  • S is for say again- repeat key points to reinforce your most important ideas. 

  • U is for undermine opposing arguments - show that you recognise an opposing viewpoint and then undermine that argument. 

  • A is for anecdotes - use a short, interesting story from real life. 

  • D is for direct address - use personal pronouns, like ‘you’ and ‘your’, to involve your reader. 

  • E is for exaggeration - use exaggeration to make your point stronger. 


Read through the text and look for examples of 'VFP' and 'PERSUADE'.